Honda Atlas Cars Limited (HCAR), a subsidiary of Honda Motor Co., Ltd, has confirmed plans to introduce a hybrid vehicle in Pakistan, equipped with Honda Sensing, the company’s advanced driver-assistance system.
The announcement was made by HCAR President and CEO Masaya Wakuda during the automaker’s annual general meeting (AGM).
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Addressing concerns from shareholders about the lack of hybrid models in the local lineup, Wakuda said Honda has long been a global leader in hybrid technology, particularly in the United States, and is now preparing to extend that expertise to Pakistan.
“In addition to Honda’s hybrid technology, the upcoming model will also feature Honda Sensing, offering advanced safety and driver-assistance functions,” Wakuda told shareholders.
The move comes as Pakistan’s hybrid vehicle market grows more competitive. Toyota Pakistan recently disclosed plans to invest $100 million in hybrid technology over the next few years, aiming to strengthen its position in the segment.
Shareholders also raised questions regarding the government’s decision to allow imports of used cars up to five years old. HCAR’s chairman explained that while these imports are permitted under certain conditions, they could raise prices of reconditioned cars and add revenue for the government.
The company confirmed that Pakistan’s current Automobile Policy will remain effective until June 2026, giving the industry some regulatory certainty.
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